May 6, 2015

TopFan Launches Next Generation Fan Community App for Carrie Underwood

“I always love finding new ways to connect with fans and am excited to be able to do that through my new fan community app,” said Underwood. “TopFan has some really cool ideas to make this a special place for fans, and I am excited to be working with them!”

Carrie’s new mobile application is free to download and users gain immediate access to the many standard features.

TopFan’s technology powers the official fan communities of over 250 sports, entertainment, and music influencers with a collective social reach of one billion fans. TopFan was created to help influencers overcome the challenges of monetizing their brand on traditional social media. By owning and operating their own fan community, influencers take back control of the fan relationship and data, while directing content distribution and brand integration. Using this innovative business model, influencers are able to more efficiently generate revenue through VIP content subscriptions, direct merchandise sales, and experiential advertising.

“We are very excited to have Carrie as the newest influencer using the platform to create her own fan community,” states TopFan founder and CEO, Jeff Kohn. “We look forward to working closely with her team to deliver an amazing fan experience and generate new revenue opportunities.” he adds.

For more information about Carrie Underwood’s fan community, visit www.Top-Fan.com or call 720-449-1155, or to download Carrie’s fan community app, click here.

About Carrie Underwood:
Carrie Underwood emerged from the promise of her 2005 American Idol win to become a true multi-format, multi-media superstar, spanning achievements in music, television, and film, where the seven-time GRAMMY® Award winner has amassed nearly 100 major honors, sold more than 65 million records worldwide, and recorded 20 #1 singles, ten of which she co-wrote. The first female artist to be twice named the Academy of Country Music’s Entertainer of the Year, Underwood was recognized as Pollstar’s top female country touring artist for her headlining tours in 2008, 2010, and 2012. Her four albums, Some Hearts, Carnival Ride, Play On, and Blown Away – each certified multi-Platinum or Platinum, and each an American Music Awards winner as Country Album of the Year – tallied 38 weeks at #1 on Billboard’s Top Country Albums chart with songs that have now been streamed more than 800 million times worldwide. In 2013, she starred as Maria von Trapp in NBC’s three-hour holiday blockbuster, the Emmy®-winning The Sound of Music Live!, whose airings attracted 44 million viewers. A proud member of the Grand Ole Opry since 2008, Underwood recently wrapped her second season as the musical voice of primetime television’s #1 program, Sunday Night Football, and in 2014 returned for the seventh consecutive year as co-host of the CMA Awards. She closed 2014 with the release of her first hits collection, Greatest Hits: Decade #1, whose Platinum-certified single, “Something in the Water,” earned Underwood her seventh GRAMMY Award, honored for Best Country Solo Performance.

About TopFan:
TopFan is the platform for building a next generation of fan communities. TopFan powers the official fan communities of 250+ sports, entertainment, and music influencers, including films and television shows with a collective social reach of 1+ billion fans. Major influencers from around the world use TopFan’s white-label platform to take back control of their brand and relationship with fans by building an ecosystem for fans to interact, and to use as a conduit to directly distribute and sell content & merchandise. Influencers with a social following of 1M or more fans can team up with TopFan at no cost to create their very own next generation fan community, and earn new revenue from fan club subscriptions, brand advertising, and merchandise sales.