“So Small” Video Premieres Tomorrow!!
NASHVILLE – September 19, 2007 – CMT and iTunes deliver a multi-format world premiere as CMT devotes six straight hours to two-time GRAMMY winner Carrie Underwood’s first video from her highly anticipated second album when “Carrie Music Television” debuts on Thursday, Sept. 20 from 6:00 a.m. – noon, ET/PT, featuring the world television premiere of “So Small.” The event coincides with the music video’s world premiere for purchase at the iTunes Store (www.itunes.com), which will be the exclusive source to purchase the video throughout its debut week.
This marks the first stunt of its kind for CMT, with the video running an estimated 66 times within the six-hour span. That same morning, CMT.com will host the exclusive online stream of “So Small.” The video was directed by Roman White, who won a CMT Music Award for another Underwood video, “Before He Cheats.” This marks the fifth collaboration between Underwood and White.
“So Small,” written by Underwood, Luke Laird, and Hillary Lindsey, broke records earlier this month when it earned the highest first-week sales of any country airplay single in digital history. The song also debuted on the Billboard/R&R country airplay chart last month as the highest entry by a solo country female artist in Nielsen BDS history.
Underwood’s new 19 Recordings/Arista Nashville album, Carnival Ride, will be released Oct. 23.